Adswizz Capabilities

Liquid Compass and AdsWizz continue to build the most tightly integrated Ad Server solution in the industry today. Collectively, we continue to receive and incorporate valuable feedback from our radio partners, which has helped us to evolve our offering as the most comprehensive monetizing solution in the streaming media industry.

AdsWizz continues to get rave reviews surrounding its robust and hyper targeting capabilities. With Arbitron’s recent endorsement for AdsWizz to power their new audience measurement service, we continue to gain significant market tracking through the creditability of this endorsement. We urge you to again review the capabilities of AdsWizz Ad Serving, Ad Insertion, and Audience Measurement services below and let Liquid Compass help you explore the opportunity of expanding your ability to make more money through the streaming vertical of your radio business.

AdsWizz Ad Serving and Ad Insertion technology:

  • Seamless Ad Replacement
  • Advanced Ad Trafficking combining the effectiveness of online targeting, with multiple ad options for broadcasters and advertisers

Key functionality includes:

  • Ad break detection
  • Seamless ad injection or replacement
  • Traffic and scheduling of campaigns by spot, CPM or both
  • Inventory management tool
  • Hyper-targeting based on various attributes such as market, zip code, device (desktop or mobile players), browser, operating system (PC or Mac) and MORE!
  • Ad impression measurement and post-impression performance reports

AdsWizz – Audience Measurement

  • ATSL or average time spent listening: Average time a session (listener) has been listening to a station.
  • AQH or average quarter hour: Average number of listeners recorded every fifteen minutes for each station monitored.
  • Geo-loc: Track all listeners on an interactive map in real-time – locally, and around the world!
  • Player: See the number of devices or software used to listen to your station.
  • …and much more!

To learn more about AdsWizz, or setup a demo, please contact your Liquid Compass Account Manager at (303) 839-9400.

About Liquid Compass
Liquid Compass is a premier streaming delivery network headquartered in Denver. In addition to a wide array of stream hosting services for desktop and mobile applications, Liquid Compass is also the leading developer of customizable media players and radio streaming applications. Currently, Liquid Compass provides streaming media services to more than 1,000 radio stations in markets throughout the U.S., including: Cromwell Radio, Bonneville, Hubbard Radio, Crawford Broadcasting, Sandusky Broadcasting, Saga Communications, Salem Communications and more. More information about Liquid Compass is available at www.liquidcompass.net